Darren is a visionary brand strategist who has helped hundreds of organisations – from traditional family-run businesses and not-for-profits, to mature multinationals and startups – to develop and grow their brand to compete in a global environment. Darren is that rare entrepreneur who listens as well as he speaks, whose facilitation workshops and brand vision models are exercises in creativity that elicit laughter as well as insight (he thinks he’s hilarious, but so do we). Educated at Swinburne University of Technology and RMIT, he worked at a number of creative agencies before starting Taylor & Grace in 2006. Darren is an accomplished pianist and pipe organist and serves on the board of Musica Viva Australia.
In a very short time the world has changed with COVID-19. There is less money circulating in the economy, consumers are hyper-cautious and their spending