This month new subscribers, or renewing subscribers, to the Third Sector magazine will receive a free social media e-guide worth over $20.

The e-guide explains how to use social media as a marketing tool for your NFP. It provides recommendations and strategies for using social media platforms (specifically Twitter, Facebook and YouTube) in a NFP context to promote the role of your organisation, position your organisation as a leader and better engage members and stakeholders.

The e-guide includes:

• How to measure your not-for-profit’s (NFP’s) online presence
• Ways to determine your NFP’s social media objectives
• Free tracking tools that your NFP can use to its advantage
• Tips to improve your social media strategy
• How to more effectively manage time and content
• Strategies to handle negative comments on social media.

Subscribing to Third Sector magazine costs only $69 for one year, which works out to be less than $6 per month, and subscribers can save by purchasing multi-year subscriptions.
Subscription to Third Sector magazine includes:

• Quarterly news about the NFP sector, professional development articles and advice to keep you up-to-date on key issues
• Expert commentary from leaders in the NFP sector to ensure you’re aware of innovations, trends and NFP developments
• Exclusive access to online archives of Third Sector magazine
• Exclusive invitations and discounts to NFP networking functions, training seminars and major NFP conferences
• Fortnightly e-newsletter updates and employment opportunities.