Making a lasting impact involves dealing with the root causes of deep-seated societal problems and driving systems change.
For instance, Queensland Alliance for Mental Health (QAMH), the peak body for community mental health in Queensland, advocates for a system that values connection and community-based supports. QAMH amplifies the voices of the sector in a unique way: not just through policy submissions and government engagement but also by creating real opportunities for providers to shape reform together.
“We are unapologetically focused on systems change, and we do it by staying grounded in the realities of the people and organisations we represent,” said QAMH Deputy CEO Chloe Jesson.
Get to know Ms Jesson and her advocacy more through this Q&A session.
What inspired you to pursue a career in the social sector?
It’s a mix of personal experience and a strong belief in systems change. Supporting a loved one through the mental health system gave me insight into how fragmented and inaccessible it can be. As a parent navigating the NDIS for my twins, I’ve seen both the value and complexity of our support systems. These experiences have shaped my commitment to driving reform, not just for individuals but across the broader policy and service landscape. I want to be part of building a system that is fairer, more connected and truly centered on the people it serves.
What is the most fulfilling part of your work?
It’s seeing the impact of advocacy translate into meaningful change, whether that’s a shift in funding priorities, a policy being reshaped, or simply a service provider feeling heard and supported. I find deep satisfaction in connecting with people across the sector and helping amplify their voices in spaces where decisions are made. Knowing that our work can influence systems and improve the lives of people who often fall through the cracks is what keeps me grounded and motivated.
What is the most impactful project you have worked on so far?
The PATHS project in Townsville gave us the chance to work directly with local services, people with lived experience and community members to explore how a place-based psychosocial model could genuinely meet local needs. What made it so powerful was the honesty in the room, as people were clear about what wasn’t working and trusted us enough to share what they really needed. We weren’t just validating what we already knew — we were building something new, grounded in community priorities. It reminded me of the importance of showing up, listening properly and designing policy from the ground up.
You were one of our judges for the Third Sector Awards 2025. How did you find the experience?
I found it a real privilege to be part of the judging panel for the Third Sector Awards this year. It was inspiring to see the breadth of work happening across the sector, from grassroots initiatives through to large organisations leading national impact. What I noticed most was the creativity and commitment behind the nominations. Reading the stories of people and organisations driving change reminded me why this work matters and recognition is so important. It was not an easy task, with so many entries demonstrating incredible impact, but it was a rewarding experience to celebrate and spotlight the contribution of those who dedicate themselves to strengthening communities.
What are the biggest developments you have seen in the social sector so far?
One of the biggest developments I’ve seen is the growing recognition of lived and living experience as essential to designing and delivering social services. It is starting to shift from tokenistic consultation towards genuine co-design, although there is still a long way to go. I’ve also seen more awareness of the need for flexible, community-based models, particularly in mental health, rather than one-size-fits-all approaches. At the same time, we are grappling with growing workforce pressures and funding models that do not reflect the complexity or value of this work. The sector is evolving, but it’s often without the structural investment needed to keep pace.
What do you think is the biggest challenge facing our sector nowadays?
One of the biggest challenges facing the sector is the disconnect between policy ambition and practical implementation. Governments increasingly recognise the importance of prevention, community-based care and lived experience leadership, but the funding, commissioning models and workforce supports often don’t follow. Services are being asked to do more with less in systems that are still fragmented and difficult to navigate. Until we fix these structural issues, the sector will continue to be stretched and the people we serve will bear the brunt.
What emerging technology or trends do you believe will shape the sector’s future?
The most influential trends will be the integration of digital tools and the shift toward data-informed care, but only if they are grounded in what communities actually need. Technology has real potential to improve access, particularly in regional areas, and support peer connection and early intervention. But we need to be cautious. Digital innovation must not come at the cost of human connection or exclude those without digital access. The future will be shaped by how well we balance innovation with equity and centre lived experience in designing these solutions.
What advice would you give aspiring leaders in this sector?
Back yourself, stay close to your values, and don’t underestimate the power of listening. Leadership in this sector is not about having all the answers. It is about creating space for others, especially those with lived experience, to shape the work alongside you. Surround yourself with people who challenge your thinking and keep you accountable. And remember that you do not have to do everything at once. Sustainable impact comes from consistency, curiosity and a willingness to learn as you go.
Do you want to be our next featured leader? Submit your interest here.
Geraldine is currently the Content Producer for Third Sector, an Akolade channel. Throughout her career, she has written for various industries and international audiences. Her love for writing extends beyond the corporate world, as she also works as a volunteer writer at her local church. Aside from writing, she is also fond of joining fun runs and watching musicals.
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