In partnership with the McGrath Foundation during Breast Cancer Awareness Month, BP has announced the launch of ‘Australia’s Most Powerful Fuel’ as both organisations’ strive to raise funds to place another specialist McGrath Breast Care Nurse.
BP is donating a portion of all fuel sales during the ‘Most Powerful Fuel’ campaign, to the McGrath Foundation, which will run from the 29 September – 9 October, 2016.
“Our support of the McGrath Foundation has been key in our business as we work together to raise vital funds for this extraordinary organisation. Over the course of our partnership over the last three years, we’ve raised more than $1 million to assist in placing McGrath Breast Care Nurses across the country,” said VP Sales and Marketing, Brooke Miller.
“’Australia’s Most Powerful Fuel’ puts the power in the hand of our customers, and provides Australians the opportunity to contribute through the simple act of filling up their vehicle.”
In addition to the donation campaign, BP and the McGrath Foundation will be hitting the road and travelling across the country, partnering McGrath Breast Care Nurses, celebrities and influencers to share their stories to raise funds for the foundation.
McGrath Foundation Ambassador and Director, Tracy Bevan said, “The incredible work we’ve done in communities across Australia wouldn’t be possible without the support of our partners. BP continues with us on this journey and in an extension of its support, is offering all Australians a simple way to continue vital fundraising for those most at-need.”