Not just Wild in name, Wild Turkey is bringing Creative Director Matthew McConaughey to Australia to get more Aussies towards conserving and protecting the environment.
As part of our With Thanks initiative, Wild Turkey have launched an eco cabin, design directed by Matthew and in collaboration with Unyoked.
Proceeds from stays in the cabin and from sales of Wild Turkey Longbranch will be donated to Unyoked’s charity partner, Foundation for National Parks & Wildlife. This will be the first step in a number of planned initiatives from Wild Turkey.
McConaughey is the design director on the construction of The Reserve by Wild Turkey x Unyoked, to ensure the cabin aligns to our unapologetic commitment to our craft, and history of doing things the right way for nearly 100 years.
McConaughey met the Unyoked founders (Chris and Cam Grant) after he was inspired by their unwavering conviction to making the Australian wilderness accessible via their tiny-house cabins.
Unyoked is a ground breaking, innovative travel startup founded by the Australian twin brothers who were determined to provide respite and change the pace of life. The two explore and carve out meaningful, reflective spaces in nature through state-of-the-art cabins across Australia.
The Foundation for National Parks & Wildlife has a simple mission – to create parks and save species. For 50 years they have worked with conservation partners and local communities to preserve native habitat and protect Australian wildlife.
This story was first seen on the Wild Turkey website.